McClure and Daughters

Janie McClure, Managing Director of Rural Organics, has been a leader in Australia’s organics industry since 1990; McClure & Daughters was Australia’s first eco-wool-certified grazier.

Growing up ‘free-range’ instilled a lifelong love for all things organic in the McClure girls. And now all five daughters, grown up with families of their own, continue to play a vital role in the success of the family business.

Fiona, Caroline, Chrissie (front) Janie holding baby Grace, and Alice

Fiona, Caroline, Chrissie (front) Janie holding baby Grace, and Alice

“My lifelong passion for the Merino; and more recently, the Dohne; stems from a simple organic philosophy: Nature knows best. Plus their meat fills our tummies and their wool keeps us warm!!

Janie

The Next Generation

Managing her family property organically is one way of ensuring a heathy and profitable future for her daughters and their families.

The Rural Organics Team. Janie's 5 girls: Alice, Grace, Caroline, Fiona & Chrissie.

The Rural Organics Team. Janie’s 5 girls: Alice, Grace, Caroline, Fiona & Chrissie.

Christmas 2009 - Janie's 11 grandchildren

Christmas 2009 – Janie’s  grandchildren

‘McClure & Daughters’